In the decades from the 1940s to the 2000s, it examines film texts, as well as methods of film-making and publicity, modes of film criticism as well as practices of viewership. The first full-length study of the Telugu mythological and devotional films, this book combines a history of these genres with an anthropology of film-making and viewership practices. If cinema has the power to possess people, persuade, or mesmerize them, how do we understand that compelling power? Is the display of devotion in the cinema hall the same as devotion in a temple? How have cinema and popular religion shaped each other? Through engaging with these questions, this book presents a genealogical study of the intersections between cinema, religion, and politics in South India.
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